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Tell
me more about your space shuttle short. Was it
inspired by the landing sequence in Con Air?
No, not particularly - the
concept of a large craft doing an emergency landing
in an odd place is not uncommon in movies - the
Core, Con Air, 405, etc. For us, it made sense
to do. We were a fairly new company with a new
group of animators, so it was a excellent exercise
for them to pull together as a team. Plus it was
great fun to do and, we hope, great fun to watch.
The idea was that we would make it and send it
out as a form of viral marketing, to get Atomic's
name out there.
We already had the shuttle
from a previous pitch that never went ahead, so
we decided to put it to good use. What better
thing than to take a classic Hollywood concept
and classic American icon and bring it, literally,
down to earth in a very South African way. Cape
Town and Table Mountain as the setting and one
of the self-appointed parking attendants, that
you will literally find on every South African
city street, as our hero!
It has been very well received
locally and we have received a lot of positive
responses internationally as well, which we are
very pleased about.
Aside from being a training
exercise, I would say that its purpose was as
a marketing exercise, both locally and internationally,
with the emphasis on promoting Atomic as a VFX
house that is proudly South African.
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